Target’s Response to Prime Day Starts July 9th

Warm up your credit card: Major retailer Target is throwing a midsummer sale to compete withAmazon Prime Day . Target Circle Week runs from Sunday, July 9 through Saturday, July 15, and the company promises savings of up to 50% on both targeted brands like Sun Squad and Good & Gather and national brands like Dyson and Keurig.

Just like Prime Day deals are limited to Amazon Prime members, Target’s sale is only for members of the Target Circle loyalty program , but unlike Prime, Target Circle can at least join for free.

Another point in favor of Target is that you can buy Circle Week products, including discounted products, in brick-and-mortar stores, as well as online and in the Target app. You can also pick up items you order through Target’s fulfillment services within a couple of hours of ordering them, or use Shipt’s shipping option to get your items home in as little as an hour.

Or, as Kara Sylvester, Target’s EVP and Chief Guest Experience Officer, said in a press release, you “will have another opportunity to celebrate that sense of accessible joy only at Target.”

If you want to get an early taste of affordable joy, Target has already announced some Circle Week discounts that are scheduled for July 9th.

Target Circle Early Deals of the Week

• 50% off select Sun Squad items including outdoor pools, water toys and more.
• 30% discount on selected children’s clothing
• Spend $40 on health and beauty products and get a $10 Target gift card.
• 20% discount on all Barbie
• 20% off Mountain Dew, Bubly and Gatorade
• 20% Off Breakfast Cereals
• Spend $50 on essentials and get a $15 Target gift card.
• Save $30 On Keurig K-Mini (Selling $59.99, Standard $89.99)
• Save $350 On Lenovo IdeaPad 3i 15.6″ Touchscreen Laptop (Sell $389.99, Register $739.99)
• Save $130 Off Dyson V8 Origin Cordless Vacuum Cleaner (Sell $299.99, Register $429.99)

How to sign up for Target Circle

Joining the Target Circle is almost comically easy, and they will accept anyone . Just go to Target Circle’s signup page , click “Create an account” and give them your name, email address, and phone number.

The benefits of membership in Target Circle go beyond the admiration of your peers. You’ll also get access to member-only offers, a 1% reward on non-RedCard purchases you can use at Target, a 5% discount on an item purchased in the month of your birthday, and the ability to influence how Target focuses their charitable donations.