This Massive Hisense U7 QLED TV Is on Sale for 50% Off During Prime Day, Its Lowest Price Ever.

Posted on June 23, 2026 by resourcefulman

Prime Day runs from June 23rd to 26th, and Lifehacker will be sharing the best deals based on product reviews, comparisons, and price tracking tools before it’s over.

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Prime Day is here, and this deal exceeded all my expectations: a huge discount on the massive Hisense U7SF 75-inch QLED TV. It’s now on sale for $999.99, a $1,000 discount from its original price of $1,999.99. This discount is especially impressive considering the TV wasn’t released until March 2026.

Hisense 75-inch U7SF ULED 4K UHD Fire TV (75U7SF)

Hi-QLED, native refresh rate of 165 Hz, VRR 330, HDR10+, Dolby Vision IQ Atmos, IMAX Enhanced, anti-glare coating, 2.1.2 channels

$999.99 on Amazon

$1,999.99. Save $1,000.00.

$999.99 on Amazon

$1,999.99. Save $1,000.00.

Obviously, 75-inch TVs are huge and, accordingly, expensive. There’s little competition for QLED TVs of this size, as only a few companies produce them. The U7SF offers excellent value for its size and features: it supports 4K resolution, Dolby Vision (including HDR10+, HDR10, and HDR10+ Adaptive), Dolby Vision IQ, and full-array local dimming.

This TV was first announced at CES 2024 , but a new version was released in March 2026, including the Fire TV operating system. It’s also suitable for gaming thanks to its 120Hz or 144Hz refresh rate, including FreeSync Premium Pro and Dolby Vision. The only potential drawback is the mediocre built-in speakers, so you might want to consider investing some of your savings in a better soundbar and subwoofer.

What do you think at the moment?

Looking for something different? Retailers like Walmart and Best Buy are running Prime Day-style sales, which are especially helpful if you don’t have an Amazon Prime subscription.

Walmart’s Prime Day sale runs from June 22nd to 28th and includes discounts of up to 50%. This is an especially great deal if you have a Walmart+ subscription.
Best Buy’s Prime Day sale runs from June 22nd to 28th, offering some of the best deals on tech online. This is an especially great deal for My Best Buy Plus or Total members.
Target’s Prime Day sale runs from June 23rd to 26th, with discounts up to 50%. Join the Circle loyalty program for free.