Whoop Wants to Test Your Blood.
Today, Whoop continues its mission to become a comprehensive, all-in-one health platform. Since last fall, Whoop members have had access to Advanced Labs’ blood testing service . Now, the wearable performance device company is launching ” Specialized Panels “—a new line of targeted blood tests that allow users to gain even more insight into their health.
How Whoop’s “Specialized Panels” Work
To understand the significance of today’s announcement of specialized panels, a little background is in order. Last September, Whoop launched Advanced Labs , an additional service that combined in-person blood draws (using Quest Diagnostics technology) with existing 24/7 data collected via wearable devices. The original Advanced Labs panel tests 65 biomarkers, provides a physician-verified report, and generates an action plan integrated directly into the app.
Whoop isn’t the first wearable company to move in this direction. For example, Ultrahuman, maker of the Ring AIR smart ring , launched Blood Vision last year. However, expanding its offering to include blood testing is quite remarkable for a wearable device that built its reputation on heart rate variability and sleep tracking.
Today, specialized panels are the next step in their evolution. For a one-time fee of $299, users can take a blood test at Quest Diagnostics covering 75 to 89 biomarkers, categorized into one of five panels: heart health, performance, metabolic function, women’s health, and men’s health. Unlike the previously available comprehensive subscription panel, these are standalone offerings that participants can purchase regardless of their Advanced Labs subscription.
Whoop describes this as a shift “from broad, comprehensive testing to more targeted, goal-oriented findings.” In theory, you can focus on what really matters to you—for example, your cardiovascular risk factors if you’re a runner, or your hormonal health if you’re a perimenopausal woman.
The mechanics seem simple enough. Whoop participants select a dashboard through the Whoop app, schedule a blood draw at one of the Quest Diagnostics locations, and wait for the results to automatically sync with the app. After that, control is transferred to Whoop’s AI, which “provides physician-verified data” explaining your current status and how to actively improve each metric over time, integrating the results with sleep, recovery, exercise, and everything else you’ve already tracked with Whoop.
The most important point in Whoop’s advertising is the word “specialized.” For example, the Women’s Health Assessment panel, which Whoop introduced in March , demonstrates how targeted these tests can be. It includes 11 blood biomarkers covering cycle regulation and hormonal changes, including anti-Müllerian hormone, progesterone, prolactin, thyroid markers, and several nutrient profiles. Whoop claims that measuring these profiles will help users understand perimenopause, thyroid function, nutrient adequacy, and bone metabolic health, combined with data on activity, sleep, and recovery. That’s a lot of information for one panel—and frankly, too much to explain without a doctor’s help.
What to consider
With a single test costing $299—in addition to Whoop’s annual subscription fee, which can reach $359—these panels represent a real expense. While Whoop markets these tests as empowering, such a review doesn’t replace a conversation with a doctor, and the “actionable insights” provided by the AI lack the contextual nuances inherent in a real doctor’s visit.
And, of course, we’re all wondering: what happens to your blood data? Whoop claims to use end-to-end encryption, strict access controls, and doesn’t train its AI on personal data. This might be reassuring, but Whoop doesn’t process your blood itself. Quest Diagnostics collects your blood, and Quest ‘s privacy policy notes that personal health information, including medical data and genetic information, may be shared with third parties for operational, analytical, marketing, and advertising purposes. As always, before sharing your sensitive health data, you should consider the risks . The line between a fitness tracker and a quasi-medical device is constantly blurring, and Whoop is just one of many companies continuing to push it.