Why Do Radio Stations Keep Playing the Same Song Over and Over

If you ever listen to AM / FM radio and wonder why all the stations play the same songs over and over again, there is actually a very simple answer. Like many other things, it has to do with advertising, money, and getting as many ears as possible at your station so you can deliver the former and do the latter.

The Media Show explains this visit to legendary punk rock label Kill Rock Stars , speaking with label president Portia Sabin . The first thing to remember is that radio stations are not really in the “music business” as much as they are in the “radio business,” and that business is about making as much money as possible from advertisers. To do this, they need to get as many ears as possible on their radio stations, and they do this by playing the most popular songs as often as they can get away with performing them. It all works on the assumption that you, as a listener, turn on the radio, and if you don’t hear your favorite hit, you change station and keep changing it until you hear one of those mega hits. -the hits you (obviously) want to hear.

Of course, the actual listening preferences of most people are different and most of us actually enjoy more diverse music than most stations even attribute to us, but at the same time, most ground stations do a lot of market research and analysis to confirm this. theory. The big problem, however, is that this is a self-fulfilling cycle: only popular songs are played, so they become popular, and then the relationship between major labels and major stations continues to consume itself like the ouroboros on the Billboard Top 40.

Add to all this the fact that fewer media companies own virtually all of the entertainment and delivery channels they produce to get it to you, and well, your chances of breaking out of this bubble and finding something truly new are less than ever. or. … Click Play on the video to see the entire explanation – and if you’re wondering how it all plays out on internet radio (as shown in the video at the end), the Media Show has asecond video that continues the discussion here .

Why does AM-FM radio play the same songs over and over? | Media show

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