Learn to Be Persuasive by Painting a Picture in Your Own Words
If you want to convince someone, using certain words in a story can help convince them. The next time you try to convince someone, use words that will help them understand your point of view.
The Harvard Business review has a great example:
Picture-based words have also been used to spark revolutionary moments in business: Think of Bill Gates’ vision of a world with “a computer on every desk and in every home.”
Draw a picture with your own words to capture the imagination of the people you are talking to. It will be easier for them to see how your idea can be realized. It may sound simple, but if you are not used to speaking this way, you will have to make a conscious effort.
People Remember What You Say When They Draw a Picture | Harvard Business Review