Here’s How to Get a Hamburger for One Penny
Burger King is trolling its biggest competitor – in the best interest of anyone looking to buy a burger at a very good price. Here’s how you can take advantage of it.
If you’re at McDonald’s and haven’t ordered yet, you’re currently Burger King’s target audience. According to CNBC, the company is offering Whoppers for one penny to anyone who orders through its app while standing inside a McDonald’s. The promotion is meant to relaunch the app – it uses geofencing to determine if you are within 600 feet of McDonald’s. So you just have to be in the parking lot.
Place your order and the app will guide you to the nearest Burger King where you will be picked up. But beware: it might sound like a good deal, but people tend to spend more when ordering food through the app, which explains my Seamless story:
According to Deloitte, ordering through a mobile app or online increases customer spending by 20 percent. For fast food restaurants like Burger King, that number rises to 26 percent.
The promotion started on Tuesday and will run until December 12th. It’s the perfect way to go broke right before the holidays. Don’t worry – you will be eating healthy foods in the new year .