CES 2026: Hisense Announces RGB MiniLED Evo

At CES this year, Hisense is focusing on televisions, or more specifically, how they display color. Judging by the company’s presentation, Hisense is very interested in leading the field of color reproduction. Although this year’s slogan is “Innovation for a More Vibrant Life,” the emphasis is less on the TV’s brightness and more on the realistic color, especially when it comes to accurately depicting the filmmakers’ original vision. Will consumers buy a TV because their favorite movie looks a little better than the director intended? I’m not sure. But that’s essentially the idea behind Hisense’s new RGB MiniLED Evo.
RGB MiniLED Evo
The big news of the day from Hisense is the RGB MiniLED Evo. This version of RGB MiniLED technology has three key improvements: first, a high-precision “Chromagic” backlight. The company claims this technology helps avoid color distortion and hue shifts when viewing content. It also expands the color palette offered by existing RGB MiniLED technology: Hisense claims the new standard can display 110% of the BT.2020 color space with four primary colors (red, green, blue, and cyan ), while RGB MiniLED can achieve 100% BT.2020 with the standard three primary colors. The company also claims the Evo features AI-powered RGB dimming and “134-bit precision.”
Secondly, the RGB MiniLED Evo is equipped with a “Hi-View AI engine” that synchronizes the TV’s backlight color. This engine includes a three-core RISC processor and a 2-TOPS neural processing unit (NPU) for AI processing. Hisense claims the chip delivers a 40% increase in computing performance, a 70% improvement in scenario recognition processing power, and a 100% increase in scenario adaptation processing power. The company claims the RGB MiniLED Evo can help display TV shows and movies as the creators intended. Hisense compares it to OLED, which it says displays content with insufficient brightness, and to QD MiniLED, which it believes degrades color reproduction due to excessive brightness.
Hisense’s RGB MiniLED technology—and not just the Evo—also claims to reduce blue light. Hisense claims its new display technology emits 60% less “harmful” blue light than QD OLED, though scientific data doesn’t necessarily support claims that blue light is more harmful than other colors. The company also claims that RGB MiniLED is 30% more energy efficient than QD OLED, though the presentation didn’t provide any evidence to support these claims. Finally, the Evo features AI-powered calibration, which Hisense markets as a way to transform its TVs into professional reference monitors.
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The company says RGB MiniLED evo technology will be available across its product lineup, including the U8, UX, U9, and U7 series, this year.
Other Hisense announcements at CES 2026
While the RGB MiniLED Evo was undoubtedly Hisense’s most important announcement this year, the company also unveiled other new products at the event. First up is the XR10, a new projector capable of displaying up to 300 inches diagonally. It features liquid cooling, lens shift support for 4K projection, and 6,000 lumens of brightness.
The company also announced the MXS MicroLED TV, which can reach up to 163 inches in diagonal. Despite only a brief announcement, the company claimed the MXS won a CES 2026 Innovation Award. Hisense also made several announcements about its TV OS, including features like weather, calendar, and integration with other smart home devices. But perhaps most notable was Hisense’s announcement of a partnership with Microsoft, which will bring Copilot and Xbox Cloud Gaming to its TVs. This is truly significant news.
Finally, if you’re both a Hisense and FIFA fan, you can purchase products from the Hisense Elite Collection, designed specifically for the 2026 FIFA World Cup. I’m not sure how extensive this collaboration will be, and I don’t think I’d buy a TV just because it was designed for a single football event, but that was part of Hisense’s announcement.