The GoPro Hero 12 Has Turned Me Into an Outdoor Adventurer, and It’s $80 Off for a Few More Hours
Prime Day 2025 ends tonight, and before it’s over, Lifehacker is sharing the best sales based on product reviews, comparisons, and price tracking tools.
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The GoPro Hero 12 is one of my favorite gadgets ever, and it’s on sale for $279.99 as part of Best Buy’s July sale. Grab it now before Prime Day ends. It’s a great deal, not just because it’s $90 off, but because the GoPro Hero 12 is a truly amazing piece of hardware. It’s not the latest GoPro, but it’s literally changed my life: I love using it so much that I can go places I wouldn’t go before and do things I wouldn’t do before just to take a photo or video. It’s so much better than watching Netflix or anything like that.
I probably wouldn’t use it so much if it wasn’t convenient, but the GoPro Hero 12 is very easy to use. Here’s the first video I shot with it, without reading the instructions or having any idea what I was doing:
While it’s not the latest in the GoPro Hero line (the first would have been the equally excellent Hero 13) , it still packs in so many features and capabilities that there’s simply not enough space to list them all. It’s waterproof and virtually indestructible, but it can still take beautiful photos and shoot 5.3K video — 91% more than 4K. Whether you want to capture extreme sports or beautiful flowers, the Go Pro Hero 12 can handle it all. Plus, it’s much more compact and easier to use than a phone.
Looking for something else? Retailers Walmart and Best Buy are running Prime Day sales through July 13, which are especially helpful if you don’t have an Amazon Prime subscription.
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Walmart’s Prime Day sale runs through July 13 and includes discounts of up to 50% . It’s an especially great deal for those with a Walmart+ membership.
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Best Buy’s Prime Day sale , “Black Friday in July,” runs through July 13 and is one of the best tech deals online . It’s an especially good deal for My Best Buy Plus or Total members.