GPT OpenAI May Appear in IOS 18
Apple is undoubtedly late to the artificial intelligence party. While Microsoft and Google have adopted and integrated proprietary generative AI technology into their massive platforms, Apple has remained silent on the trend. valuable technology companies. Heck, even Meta is doing its best to add intrusive AI features to its products .
But if rumors and speculation are to be believed, Apple is ready to make some noise. The company is expected to introduce major AI features later this year as part of its new software update package, including iOS 18 . We don’t even have to turn to the rumor mill or trust unsubstantiated claims to come to this conclusion: Apple researchers have already published much of their progress in the field of AI, such as work on the company’s own AI model , AI image editor , and AI program. image animator .
Even though all of this work will be done in-house, Apple may not have enough resources to put all of its future AI features together without outside help. According to Bloomberg’s Mark Gurman , the company is currently in talks to outsource some of its AI processing needs to OpenAI and its generative AI technology. If the deal were to go through, Apple could use OpenAI’s GPT models to launch a chatbot like ChatGPT on iOS, as well as other new features.
This isn’t the first time the company has approached OpenAI about such a deal, nor is it the first time Apple has turned to a third party for AI processing. We know, for example, that the company is in talks with Google to license Gemini for some of its artificial intelligence projects. It appears Apple is still exploring its options on who to partner with, and may even go to the other side altogether.
However, you’d think the company would be a little more concerned about the timing of these deals: WWDC is just over two months away , and that’s when all eyes will be on Apple to see what the company has in store in the artificial intelligence department. ChatGPT launched in late 2022 , kicking off the artificial intelligence frenzy; Apple will be joining the party a year and a half late, and the tech world will be paying attention to how much (or how little) the company is doing to embrace AI in the near future.
It’s possible that until then, Apple is hedging its bets by assessing how much it can handle on its own before committing itself to outsourcing the AI process. If a company can run an AI-enhanced Siri on its own on a device, it will be much better off than relying on Google or OpenAI technology. Anything transferred to other companies will likely have to be processed in the cloud, reducing their security. On-device AI will only store your information on your iPhone, while cloud-based AI could leave your data open to the eyes of Google, OpenAI, or anyone else Apple might partner with.