Order Flowers for Valentine’s Day Now
Thinking to buy someone flowers for Valentine’s Day? You better hurry up, because the closer to February 14, the more expensive the prices.
According to research from bargain search site Brad’s Deals , you’ll get the lowest price for roses (up to a dozen, of course) in mid-summer when they average $ 32 when ordered from one of the stores. five major shipping brands. Compare that to the high average price of $ 49.98 the week before Valentine’s Day. Depends on supply and demand that can spike up to nearly $ 100 (pre- delivery fees!) When buying a last-minute order for the current day.
While this may seem like a classic case of overpricing just for the sake of it, it is a problem of meeting demand. After all, Valentine’s Day only lasts 24 hours. “It doesn’t seem like flower sellers could just call the factory and tell them to increase production,” Rebecca Lehmann writes on the Brad’s Deals blog. “Flowers need to be picked and transported, often from distant (warmer) locations, just in time to be delivered to customers in a very specific one-day period.”
Order while you can
Bad news: It’s too late to put off a pack of a dozen red roses as the report says ordering around January 15 could help you get the lowest prices of the season. However, the earlier you place an order, the less likely you are to pay the highest last-minute buyer price.
The National Retail Federation expects people who celebrate Valentine’s Day with their loved one to spend an average of $ 101.21 a year. Don’t let your flower delivery costs eat up more than necessary.
How to reduce costs
Many retailers offer coupon codes or other discounts if you order now. Another cost-cutting strategy is to ditch roses and opt for a different type of flower that will be slightly smaller on Valentine’s Day. Plus, you can save money by scheduling delivery of these roses a day or two before Valentine’s Day, as many services have a premium on delivery on this particularly busy day.
This story was originally published in 2020 and has been updated on February 5, 2021 with new information and updated context.