How to Make Money on Exclusive Sneakers
The new YEEZY 500 Super Moon Yellow will go on sale June 9 at 10:00 am ET on adidas.com and in stores. Chances are you will see these $ 200 shoes on reseller sites in a few days, where you can buy hundreds more.
If you want to get started and learn some sneaker resale tips, here’s where to start.
Start following sneaker blogs
First, make sure you keep an eye on some of the trendiest websites so you don’t miss out on release dates.
- GIPBIST . Online site dedicated to contemporary men’s streetwear and high-end fashion, based in Hong Kong. HYPEBEAST mainly specializes in the latest mens footwear brands such as Adidas, Nike, Jordan Brand, YEEZY, New Balance, Vans, ASICS, Visvim, PUMA and Rebook.
- HighSnobiety . A blog about street fashion, art and music from Berlin. HighSnobiety offers more in-depth articles, in-depth sneaker collaborations, and the latest releases.
- KicksOnFire . One of the largest sneaker websites and second most downloaded sneaker app in the world after Nike SNKRS. The focus is on the latest sneaker release dates. Its website has a release calendar and even a price point.
- Complicated . Media platform covering style, sports, music, entertainment and sneaker news. Their sneaker column discusses the latest sneaker trends that rappers and athletes are wearing, as well as release dates.
You will then be able to purchase them from original brand websites such as adidas.com , nike.com , puma.com , etc.
Which sneakers to buy?
Remember the thrill of the 2018 Sean Wotherspoon x Nike Air Max 97 featured above, or even the 2015 YEEZY Boost 350? These sneakers will cause a stir.
Then it’s all about timing. If you’re quick enough to be one of the first to get them, you can sell them for a higher price.
Here are some signs that you should be looking for running shoes that are likely to be in high demand.
- There is a lot of buzz on blogs, brand sites, sites specializing in the latest sneaker news.
- You can look up shoe ratings on sites like Kicks on Fire and Sneakernews . Sneakers with high ratings are likely to have a good resale value.
- Limited edition products and partnerships.
- Tons of social media posts on influencer platforms in collaboration with specific brands.
- Watch the demand: the higher the demand, the higher the profit.
Find out your price
From buying a pair of sneakers for $ 200 and reselling them to $ 875, for example, on Stadium Goods ; your profits can turn into a lucrative fuss. However, before you decide on the price, do a search on the websites of commercial intermediaries such as StockX , Stadium then the Goods or Flight Club . Your price should be in the same range as the market price.
- Check out the market value on eBay or StockX . Enter the model name and pre-order. Based on the results obtained, you can determine how many of them are in pre-order and the average price.
- If the average price on these results exceeds the retail price of $ 50, it is worth buying the shoes.
- You can also take a look at past completed items on eBay to see how many have been sold.
- Do not understate the prices of your shoes, as this will lower your bottom line and everyone else’s, and you will most likely ruin your reputation for future sales.
Where to sell them?
When reselling a pair of freshly purchased sneakers, consider sites like Stadium Goods, Flight Club, or StockX.
Stadium goods . It is one of the most popular retail marketplaces with the best selection of brand new sneakers around the world. So much so that it was used as a location for Complex’s “Sneaker Shopping” series.
Pros: Offers physical stores and an online site, delivery within two days, purchases can be returned within three days with store credit if the return is accepted.
Cons: Only US orders can be returned, 20% commission.
Selling Process: All you have to do is bring your pair of sneakers in perfect condition (unless otherwise noted) to the store or send them via UPS and they will take care of the rest. They store, ship and sell it for you.
Flight club. This place has been around for over 10 years and is one of the most popular websites for some of the rarest, most unworn and most exclusive sneakers in the entire world. Flight Club accepts Visa, MasterCard, American Express and PayPal.
Pros: Offers physical stores and an online site.
Cons: Purchases are not returned, commission is 20%.
Selling process : you have the option to bring or send them your pair of shoes. They will help you set a price based on market value and your experience. The last step is up to them as they will be selling your shoes online and in their stores in New York and Los Angeles. Finally, after the sale, you will receive a receipt for 80% of the final purchase price.
Stock X. The world’s most famous sneaker exchange. A live auction where you can bid and ask for the most popular sneakers around the world. Shipping is free for sellers in the US, $ 20 for sellers in Canada, and $ 30 for sellers in any other country. Only new items in original packaging are accepted.
Pros: Delivery within two business days, shipping within the US is free.
Cons: No physical store, purchases cannot be returned, processing fee 3%, and transaction fees range from 8% to 9.5% depending on how many items the seller is selling.
Selling Process : They provide the seller with two options. One is to click sell to sell immediately to the highest bidder, and the other is to ask to make a listing that the buyer can accept. After the transaction has been processed, the seller will receive a UPS shipping label and will be responsible for packaging and shipping to StockX. Once the pair is authenticated, it will be sent to the buyer with StockX.
Trust your intuition
If you are good with a particular trend, style, or sneaker; Take action. Do your marketing research on social media, influencer profiles, or even hashtags ahead of time to get opinions and feedback on what you’re about to buy. Be sure to check out the trending hashtag #WOMFT for the sneaker community, meaning “what’s on my feet today.”